Mastering soft skills training is essential for all industry professionals in Singapore. At Lusi Group, our IBCT (Individual Behavioural Competency Technology) programme equips you with the skills to adapt your communication style to different personalities and situations, as IBCT helps professionals decode behavioural profiles, understand perspectives, and apply the right approach to build stronger relationships.
Being able to correctly decode a person’s profile is an art. IBCT is a beautiful soft skills art that teaches you to be a sharp reader of behaviour & different perspectives, allowing you to increase your overall likeabiliy index. Whether you’re in sales, consulting, or client management, IBCT ensures you gain the critical soft skills needed to succeed in today’s business world.
$5,099.00
Ever wondered why some people effortlessly build great relationships at work while others struggle? The secret lies in their ability to read people, communicate effectively, and adapt to different situations—essential skills covered in soft skills training through IBCT.
Technical expertise alone isn’t enough today, true success comes to those who connect well with clients, negotiate deals, and resolve conflicts. These crucial soft skills make the difference between missed opportunities and long-term professional success.
So, what exactly are soft skills? They encompass a range of interpersonal abilities, from active listening and empathy to adaptability and persuasion. For professionals in client-facing roles—whether you’re an insurance agent, financial advisor, or consultant—these skills are essential for building trust, managing conversations, and closing deals effectively. Being able to read behavioural cues and adjust your communication style can dramatically improve client relationships and business outcomes.
The IBCT programme at Lusi Group provides a structured, hands-on approach to developing these competencies. Through personalised diagnostics, interactive learning, and real-world applications, participants learn how to:
Ready to elevate your career and master the art of communication? Sign up for IBCT Soft Skills Training today and gain the skills to stand out in your industry.
💡 What You’ll Learn in IBCT Training:
At Lusi Group, our soft skills coaching programmes are led by Mac Woo, a highly sought-after expert in Behavioural Competency and Sales Proficiency. With a diverse background in entrepreneurship and business management, Mac has helped professionals across industries refine their communication skills, master persuasion techniques, and enhance their productivity.
From Entrepreneur to Soft Skills Coach
Mac’s journey to becoming a premier soft skills trainer is an inspiring one. Starting with a formal education in Architecture, he ventured into entrepreneurship in 2003, eventually becoming a self-taught pastry chef and running an award-winning patisserie. By 2011, he was managing three cafés and a catering business.
However, after being introduced to Lusi Group, Mac discovered the power of soft skills training and its impact on professional success. Inspired by this newfound passion, he made a life-changing decision—selling off his F&B business to focus entirely on coaching and training professionals. Since then, he has dedicated his career to helping others unlock their potential through behavioural mastery.
Expertise & Achievements
Transforming Professionals Through Soft Skills Coaching
Connect with Mac Woo
Our course provides in-depth training to help you deliver your message as intended. You will also explore the communication strategies to address diverse perspectives in various settings.
Every individual is unique, which is why Lusi Group applies a "different strokes for different folks" methodology in soft skills training in Singapore. Our experienced "Diagnosticians" conduct one-on-one sessions to:
Personalised recommendations will be provided following the diagnostic session, to help participants address challenges and master the soft skills necessary for lasting success.
Our students experience immediate, tangible improvements through our soft skills courses in Singapore, thanks to three critical components:
By integrating these elements, our training ensures professionals develop strong communication skills that translate directly into workplace success.
At Lusi Group, our commitment to your growth doesn’t stop at training sessions. Each student is paired with a personal mentor who provides:
Our mission is not just to teach soft skills but to help professionals sustain and elevate their results. We stand by our students, ensuring they continuously challenge themselves to achieve their next professional milestone.
Sign up for Lusi Group’s IBCT course now to transform your interactions and achieve immediate, lasting improvements.
Max Thng
Executive Senior Financial Consultant
Great Eastern Financial Advisers
2 MDRT, 1 COT
"Lusi Group helped me double my income by being conscious of my personality blind spots."
Yeok Hong
Prudential
"Coach! 我做到COT了! I promised you by 25 Nov, and I did it earlier! Thank you for pushing me out of my comfort zone!"
Danish
AIA
"I managed to push through and clear my MDRT last year! Would not have done it without the teachings in Lusi Group that gave me new ideas and for your guidance in instilling new habits."
Pearly Yeo
Prudential
"Coach Lusi, I wish to share with you that I've cleared my first COT before Christmas. Thank you for your guidance, teachings and push."
Jonathan Law
Great Eastern
"My production increased by almost 50% compared to 2016! And I finally achieved my long-awaited promotion to become a Executive Life Planner after 8 years! All these would not have happened if not for TRIPOD courses (IBCT, SAPT, ELT)!"
If you work in a client-facing role, are aiming for more leadership, or simply want to enhance your communication skills, IBCT is designed for you.
Our soft skills training is tailored for professionals in Singapore who:
At Lusi Group, we believe in transparency—our training is structured, proven, and results-driven. We provide personalised diagnostics, hands-on learning, and lifelong mentorship to ensure every participant gains measurable improvements. If you’re ready to invest in your professional growth, IBCT is the right fit for you!
Testimonials
Tommy Khoe
Personal Wealth Manger
AIA
7 MDRT, 1 COT
Alvin Ng
Relationship Director
Manulife Financial Advisers
3 MDRT, 1 COT
Jonathan Lim
Assistant Vice President
Manulife Financial Advisers
1 TOT
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Jue Rong
Financial Services Director
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Christopher Lim
Financial Services Director
Prudential
7 MDRT, 2 COT, 1 TOT
Camie Low
Financial Consultant
Manulife Financial Advisors
4 TOT
Huang Weiqi
Senior Director
Great Eastern Financial Advisers
5 MDRT, 1 COT
Wilfred Ling
Wealth Advisory Director
Financial Alliance
1 MDRT, 4 COT
Linda Ong
Assistant Vice President
Manulife
5 MDRT, 2 COT
Etak Chen
Private Wealth Consultant
Prudential
16 MDRT, 10 COT, 5 TOT
Tea Eng Peng
Financial Advisory Director
Financial Alliance
7 MDRT
Sonia Tay
Executive Senior Financial Consultant
Great Eastern Financial Advisers
11 MDRT, 1 COT, 1 TOT
Don Ong
Financial Services Assistant Director
AIA
5 MDRT, 1 COT
Joe Goh
Financial Services Director
Prudential
13 MDRT
Delia Wong
Master Financial Services Consultant
AIA
12 MDRT, 1 COT
Nathan Lum
Master Financial Consultant
Prudential
5 MDRT, 2 COT
Kevin Goh
Financial Services Director
AIA
8 MDRT, 1 COT, 3 TOT
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