We create LASTING RESULTS. Period.

“ I am not made for talks and theories, actions and results are my domain!”

Lusi Lim
Chief Coach & CEO
Lusi Group

"I achieved my first TOT because of Lusi Group."

“If you are looking for next level of breakthrough, I highly recommend Lusi Group!”

Etak Chen
Private Wealth Consultant
Prudential
5 TOT, 10 COT, 16 MDRT

"Lusi Group helped my team exceed $3 million FYC."

“After joining LG, I’m now able to see growth in an exponential manner. My team’s production has since increased more than fivefold!”

Kevin Goh
Financial Services Director
AIA
3 TOT, 1 COT, 8 MDRT

Are you sick of feeling STAGNANT?

Always thought you can achieve more?

Tried many ways on your own but not sustainable?

We just might have the RIGHT ANSWERS for you.

Years of Combined Coaching Experience
0
Training/Coaching Hours
Lives Transformed
0
Million Revenue Growth Created for Mentees

Most of us spent an average of 17 to 20 years of our lives in our formal education.
We learnt different languages, math, sciences, history, geography… to ace our exams.
But we were never formally trained on “the Art of Dealing with People”.
Or “how to work on and develop ourselves”.
Since 2011, thousands of graduates completed their training for these 2 aspects.
They become happier, more confident, more resourceful, more fearless, more empowered, more empathetic, and more calm in the face of crisis.
Would you be interested to find out how the best version of yourself may look like?

Is Lusi Group Training Suitable for Me?

Introductory Masterclass

Experience our value-packed short class and witness our training methods.
Check this space for the latest topics.

Testimonials

Tommy Khoe

Personal Wealth Manger

AIA

7 MDRT, 1 COT

Alvin Ng

Relationship Director

Manulife Financial Advisers

3 MDRT, 1 COT

Jonathan Lim

Assistant Vice President

Manulife Financial Advisers

1 TOT

2024 Students' Breakthrough Part 1

Financial Advisors & Agency Leaders

2024 Students' Breakthrough Part 2

Financial Advisors & Agency Leaders

Jue Rong

Financial Services Director

Prudential

17 MDRT, 9 COT, 2 TOT

Christopher Lim

Financial Services Director

Prudential

7 MDRT, 2 COT, 1 TOT

Camie Low

Financial Consultant

Manulife Financial Advisors

4 TOT

Huang Weiqi

Senior Director

Great Eastern Financial Advisers

5 MDRT, 1 COT

Wilfred Ling

Wealth Advisory Director

Financial Alliance

1 MDRT, 4 COT

Linda Ong

Assistant Vice President

Manulife

5 MDRT, 2 COT

Etak Chen

Private Wealth Consultant

Prudential

16 MDRT, 10 COT, 5 TOT

Tea Eng Peng

Financial Advisory Director

Financial Alliance

7 MDRT

Sonia Tay

Executive Senior Financial Consultant

Great Eastern Financial Advisers

11 MDRT, 1 COT, 1 TOT

Don Ong

Financial Services Assistant Director

AIA

5 MDRT, 1 COT

Joe Goh

Financial Services Director

Prudential

13 MDRT

Delia Wong

Master Financial Services Consultant

AIA

12 MDRT, 1 COT

Nathan Lum

Master Financial Consultant

Prudential

5 MDRT, 2 COT

Kevin Goh

Financial Services Director

AIA

8 MDRT, 1 COT, 3 TOT

2020 Students Breakthrough Video 1

2020 Students Breakthrough Video 2

2020 Students Breakthrough Video 3

LOA

Max, Shannon & Velisa

Yeok Hong & Jamson

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Results That Speak Through Brands

Most Popular Courses

Check out our comprehensive set of courses and workshops

SAPT Recourse

Sales Aptitude Proficiency Technology Recourse

Course ID: SAPT

Duration: 40 hours

Learn More

IBCT recourse

IBCT recourse

Course ID:

Duration: 25 hours

Learn More

BIPOD 2 - IBCT+ELT

Individual Behavioural Competency Technology
+
Empeiria Leadership Technology

Course ID: BIPOD 2 - IBCT+ELT

Duration: 65 hours

Learn More

BIPOD 1 - IBCT+SAPT

Individual Behavioural Competency Technology
+
Sales Aptitude & Proficiency Technology

Course ID: BIPOD 1 - IBCT+SAPT

Duration: 65 hours

Learn More

TRIPOD - IBCT + SAPT + ELT

Individual Behavioural Competency Technology
+
Sales Aptitude & Proficiency Technology
+
Empeiria Leadership Technology

Course ID: TRIPOD - IBCT + SAPT + ELT

Duration: 105 hours

Learn More

Soft Skill Training: Individual Behavioural Competency Technology (IBCT)

Soft Skills Courses in Singapore

Course ID: IBCT

Duration: 25 hours

Learn More

Services & Courses

TRIPOD
Courses

Our award-winning program combining practical soft skills and self leadership.

Introductory
Masterclass

Experience our value-packed short class and witness our training methods.

Keynote
Speaking

Zero fluff. No Gimmicks. No Textbook theories. We focus on achieving bottomline objectives.

About Lusi Group

Lusi Group is the leading soft skills training academy in Singapore. We are exceptional because our courses are built on real life case studies with proven track record and each class is tailored to the individual’s needs using ‘out of the box’ training methods.

Awards & Credentials

News & Articles

Businessmen shaking hands, closing a deal.

Sales Mastery Programme: Learn How to Sell Smarter and Close More Deals

With instant access to product reviews, competitor comparisons, and expert insights, today’s buyers often enter the sales conversation already armed with knowledge. Instead of just relying on salespeople to provide basic information, they now expect deeper value and strategic guidance. To succeed in this new reality, sales professionals need to adapt by joining the sales mastery programme.

Learn More
Two business professionals discuss documents, one on a phone call

What are the Top 8 Soft Skills for Sales?

While facts and figures can support a purchase, buying decisions are often influenced by trust, rapport, and emotional connection. In other words, how a salesperson interacts with a client can shape the entire customer journey, from the first impression to the final decision. This highlights the significance of soft skills for sales, building strong credibility and driving lasting success.

Learn More
two women in business attire shake hands smiling

What is Sales Coaching and Why is it Important?

For sales managers and leaders in Singapore, sales coaching has moved from being a “nice-to-have” to a strategic necessity in building high-performing sales teams. With effective coaching and comprehensive guidance, sales reps are empowered to become more confident, proactive, and accountable. As such, the entire team will witness measurable gains in sales performance development, stronger alignment, and a direct impact on revenue growth.

Learn More